Bringing technology and service providers closer to the people they serve.

We’ve seen it firsthand: the fastest-growing technology and service providers are the ones building with their buyers, not just for them. Through ongoing conversations with IT and security leaders, they move faster, differentiate with precision, and align teams around what actually drives purchasing decisions.

Why we built CyberSynapse

Our team brings experience from traditional research and advisory firms, including Gartner, alongside backgrounds in journalism, qualitative research, and B2C insights and strategy. Across those disciplines, we learned the value of asking the right questions, listening closely, and understanding the evidence behind a recommendation.

We also saw the pressure technology and service providers face. Product and GTM decisions happen every day. Teams cannot put a launch, campaign, or market decision on hold for a lengthy research report. They need relevant buyer insight while there is still time to act on it.

A market report could provide direction while still leaving teams with questions about their own buyers, positioning, and product choices. They needed insight tailored to those decisions and access to the conversations and data behind the recommendations.

We saw the other side, too. IT and security leaders have a mission to protect their organizations and drive digital transformation. They want to help providers understand their needs and build better solutions. They want partners who take their problems and use cases seriously, with a commitment to solving them that extends beyond a product pitch or a sales target.

We built CyberSynapse around a simple belief: the industry advances when providers and practitioners can build understanding and trust directly. Our expert network provides continuous access to IT and security leaders whose experience aligns with each client’s market.

Through ongoing 1:1 consultations, clients engage IT and security leaders around the decisions and questions that matter now. Experts are compensated for their time and independent perspectives. Each conversation begins with a clear purpose and respect for the practitioner’s priorities.

As teams use AI across product and GTM, real differentiation increasingly depends on proprietary buyer data. The priorities, objections, tradeoffs, and use cases surfaced through a company’s own engagements create context its competitors don’t have.

That is why every engagement contributes to a proprietary knowledge base. Recordings, transcripts, and structured insights preserve the evidence behind the conclusions, helping teams separate signal from noise. Over time, this data becomes intellectual capital the company can keep building on.

A dedicated MCP server makes that data usable in the team’s AI workflows. Our mission is to strengthen lasting connection between providers and practitioners, where each conversation helps shape better products, more relevant services, and stronger security outcomes.

Our core values

Start with practitioner experience
We listen to the people evaluating, buying, and using technology. Their context and independent perspectives help teams understand what matters and where assumptions need to change.
Build relationships through trust
Meaningful engagement starts with relevance and a clear purpose. We align expectations before each consultation so clients and experts can have a candid, productive conversation.
Respect every expert
Experts are compensated for their time and experience. They choose what to share, and any relationship beyond the consultation develops through mutual interest.
Stay curious
We ask thoughtful questions and make room for unexpected answers. Understanding a practitioner’s priorities and constraints helps clients make decisions grounded in experience.
Make intelligence useful
We turn conversations into structured insights that retain context. Teams can revisit what they learn and use it across product, GTM, and AI workflows.
Create value that compounds
Each engagement adds to a proprietary knowledge base. As questions and priorities evolve, teams can draw on earlier conversations and keep learning from new perspectives.

Meet our team members

Ben Siegel
CEO
Cassidy Trowbridge
Head of Insights and Growth
Kelly Bleck
Senior Developer
Dom Magnifico
Senior Developer
Meghan Engdahl
Operations Manager
Daniel Luke
Senior UI/UX Designer

Frequently asked questions

What will I see in the demo?

A 30-minute walkthrough of the expert network, consultation workflow, and intelligence workspace. We’ll show how recordings, structured buyer insights, the AI CoPilot, and MCP access fit together, then discuss the IT and security leaders you want to engage and the GTM decisions that matter most to your growth.

Who is CyberSynapse built for?

Built for product, marketing, and sales teams at B2B technology companies and service providers focused on IT and security markets. Use the program to test positioning, refine your ICP, understand purchasing criteria, gather product feedback, and build relationships with the IT and security leaders you want to engage.

How does the ongoing program work?

Choose 3, 6, or 9 private 1:1 consultations per month. We manage recruiting, pre-screening, matching, and scheduling. Your team engages directly with relevant experts, while each conversation adds to your proprietary intelligence library. The audience and discussion topics can evolve as your priorities change.

Can we choose the experts and discussion topics?

Yes. We align on roles, experience, company profiles, and the questions you want to explore. We pre-screen experts against your criteria and share profiles for your review. Discussion topics are agreed in advance so both parties understand the purpose of the consultation.

Can relationships continue after a consultation?

Yes, when both parties want to continue. IT and security leaders participate as compensated experts, contributing their experience and independent perspectives. Any further discussion, product evaluation, or collaboration is optional and arranged directly between you and the expert outside the CyberSynapse platform, based on mutual interest.

What do we receive after each consultation?

Summaries, transcripts, recordings, and structured buyer insights in your private workspace. Your team can revisit expert perspectives, compare patterns across conversations, and build a proprietary knowledge base shaped by your own questions and engagements.

Can we use the intelligence in our own AI tools?

Yes. Your dedicated MCP server connects structured buyer intelligence to compatible AI tools. Bring context from your expert conversations into workflows for exploring objections, comparing priorities, developing content, and refining your product or GTM strategy. You can also explore that intelligence through the platform’s AI CoPilot.

How much work does our team need to do?

Your team guides targeting, reviews expert fit, and brings the questions you want to explore. We manage recruiting, pre-screening, and coordination, and help prepare each consultation. You can lead the discussion or have our team moderate, depending on your goals and preferred level of involvement.

What does it cost, and can we start smaller?

Monthly programs are $5,000 for 3 consultations, $10,000 for 6, or $15,000 for 9, with terms of 6 or 12 months. You can also begin with a Validation Sprint of 5 consultations for a one-time $7,500. We’ll discuss which option fits your team during the demo.